You Won’t Believe How A Graduate Student Got Hired On Wall Street -Mental Model 053

Lateral Thinking

Solving problems through an indirect and creative approach, using reasoning that isn’t obvious and involving ideas that are not obtained through step-by-step logical thinking.


Example: A graduate student was trying to get into Investment banking, but couldn’t get a single interview. So he Googled the names of the senior executives at the firms he wanted to work, and spend $14 on Google ads that were shown when the executives searched for their own names. The ad said, “Hi, (Executive name), Googling yourself can be profitable. Hiring me is profitable too.” He now makes a 7 figure income on Wall Street.


Wisdom: “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesise new things.” — Steve Jobs


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